Tuesday, June 29, 2010
Monday, June 28, 2010
Wednesday, June 16, 2010
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Friday, June 11, 2010
It can be tough out there for luxury SUV makers. First you get slammed by rising fuel prices, then you get hit by a crappy economy.
General Motors wisely reversed itself on an ill-conceived move to try to get its employees to stop using the Chevy name.
The original memo signed by Alan Batey, vice president for Chevrolet sales and service, and Jim Campbell, GM vice president for marketing, told at the corporation's Detroit headquarters "consistency" is important for the brand -- and it would be helpful in that regard to stop referring to Chevrolets at Chevys, The New York Times reported.
GM says Chevy is OK.
Thursday, June 10, 2010
General Motors has reportedly ordered its employees to stop referring to its iconic Chevy brand as Chevy. Chevy, the geniuses at GM are saying, now must be referred to strictly as Chevrolet.
The New York Times got its hands on a memo the company sent out, and reported that it reads thusly: "We'd ask that whether you're talking to a dealer, reviewing dealer advertising, or speaking with friends and family, that you communicate our brand as Chevrolet moving forward.
"When you look at the most recognized brands throughout the world, such as Coke or Apple, for instance, one of the things they all focus on is the consistency of their branding," the memo continued. "Why is this consistency so important? The more consistent a brand becomes, the more prominent and recognizable it is with the consumer."
Ok, so do these brain surgeons really think consumers are confused about whether Chevy is the same as Chevrolet?
These corporate rocket scientists also reportedly have established a jar in which employees must drop a quarter each time they say "Chevy."
The Beat is seriously considering a new policy of, from now on, only referring to Chevrolet as Chevy.
We really love the cars; the Malibu is awesome, the Impala is pretty good and the Aveo is a decent little subcompact.
Let's hope the mental giants who came up with the anti-Chevy memo don't make their way into the product development department.
Tuesday, June 8, 2010
On July 1, texting while driving will be illegal for all Georgia drivers, and young drivers with provisional licenses will be banned from any cellphone use behind the wheel. A violation can cost the driver $150.
Monday, June 7, 2010
Chrysler announced a recall of nearly 600,000 minivans and Jeep Wranglers in the United States and an additional 100,000 elsewhere because of brake or wiring problems that might compromise safety.
Chrysler said the recall will affect 288,968 Jeep Wranglers from the 2006-2010 model years because of a possible leak of brake fluid.
Some 284,831 Dodge Grand Caravan and Chrysler Town & Country minivans from 2008 and 2009 will be recalled because of a wiring defect that can cause a fire inside the sliding doors.
The company also said 76,430 Wranglers and 34,143 minivans will be recalled in Canada, Mexico and other international markets.
No crashes or injuries have been reported from the defects, Chrysler said.
Last week, Chrysler also announced it is recalling about 35,000 Dodge Calibers and a limited number of Jeep Compasses because of a potential problem with sticky gas pedals.
Friday, June 4, 2010
The LaCrosse has sharp styling with wonderful on-road performance, presenting a compelling value to consumers.
The LaCrosse also can garner some positive attention from its sticker price.
With the four-banger, LaCrosse starts at around $26,245.
The 2.4-liter four-cylinder engine, rated at 182 horsepower, gets around 23 mpg - very nice for a car this size.
The front-drive version starts at around $30,400 and has a 3.0-liter V-6, heated leather seats, dual-zone automatic climate control, fog lights, outside mirrors with LED turn signals and puddle lamps, and 18-inch alloy wheels.
The familiar waterfall grille and faux portholes are still present, but the portholes move to the hood now, rather than the sides of the front fenders as was previously the case.
We'll buy that, because the interior was silent as a church mouse.